Finding the Business in Beauty, Innovative Styling Solutions for Today’s Consumers

Working in the beauty industry can require science skills and a little bit of culinary ability, as many makeup artists, hair stylists, nail design professionals and colorists blend ingredients to create polished results for their clients. However, working in the world of style can also open doors to the world of business, as many creative individuals with beauty and cosmetology licenses are proving today. In fact, although the idea of helping individuals look better through hair and skin care solutions is an age old practice, innovations continue to surface.

Although some believe that working in the hair care, skin care, beauty or cosmetology industries means confining one’s self to a salon, many successful entrepreneurs are proving otherwise. For instance, startup company eSalon is revolutionizing the way women approach hair coloring. Most women who have perused store aisles for the perfect box of hair color know that finding the right shade is a difficult task. However, eSalon provides a way for women to chat one-on-one with a professional colorist over the Internet to create a customized color blend that works with the client’s skin tone and hair shade. More importantly, the personalized color is mailed directly to the client, allowing them to attain an improved color in a convenient, cost-effective manner.

The convenience delivered by eSalon is a concept that is becoming more prevalent among some of the most creative minds in the beauty industry. For example, a recent episode of The Ricki Lake Show highlighted a new trend in hair care offered by new companies, such as The Dry Bar. These innovative businesses work to bring the styling to the customer, whether in the salon or in their home. Instead of focusing on cuts or colors, these companies work to provide women with a quick makeover through expert hair styling. The idea makes for a promising business model, as women can host parties for their girlfriends where they socialize as a team of stylists create a new, finessed look for their hair.

These are just a few examples of the types of fresh ideas popping up throughout the beauty industry, but they do demonstrate just how far creativity and success in the market can go. However, it is important to remember that to pursue these types of ambitious career options one must always start a strong educational foundation. To provide adept services, these aforementioned companies employ professionals who obtained beauty licenses from beauty and cosmetology schools. If you have an idea for a business in the beauty industry, finding an accredited beauty school is a great first step. Take a look at LocateABeautySchool.com to see just how many paths the industry can offer.